EDHEC and the Foundation have signed an exclusive partnership with La Redoute!

Benefiting from a successful digital transformation, La Redoute will now share its expertise with the upcoming cohort of the MSc Marketing Analytics. This corporate partnership enables EDHEC to gain a competitive edge in the world of data. 

With 180 years of existence, La Redoute has successfully reinvented itself through digital transformation. As its recruitment needs for high-potential individuals who can analyze and interpret data to understand the phenomena and behaviors that generate them, and create tomorrow's technological innovations, have grown.

This iconic brand has signed an exclusive partnership with EDHEC and becomes the Corporate Program Sponsor of the new Master of Science in Marketing Analytics, aimed at training talents in data applied to marketing.

Students will benefit from La Redoute's expertise to develop their skills. With 40 EDHEC graduates among its employees, including Marie Guillemot (EDHEC 2007), Director of the Brand, who led the Group's new identity, La Redoute will have access to a pool of new talents to support the development and effectiveness of its technological tools.

Through unique challenges, learning experiences, and moments of exchange, students and managers will co-create around the new challenges of the digital and data world of tomorrow.

We are thrilled to foster this innovative educational partnership!

If you are interested in exploring the privileged relationship your company could establish with EDHEC, please contact Sandrine Pinto,

sandrine.pinto@edhec.edu / +33 6 81 79 66 06