Entrepreneurship: Alberic PHILIPON (GE 2001) Carpe Diem

I/ Identity

Name: Albéric PHILIPON
Degree and Field of work: Grande Ecole 2001, Majeur Entrepreneurs
How did you come to wine? How did this turn in career come about?
The desire to embark on a project that makes sense, both professionally and personally. 2010: Happy expatriates in Asia, my wife and myself learn the arrival of our first child and decided to revise our perspectives on life.

II/ Business creation project:
- Product definition: organic wine property and nature of the market: sales area and target restaurants: amateur real products. 
- Team size (and number of EDHEC): 5. 
- Capital raised or to be raised: 1 M €. 
- Originality of the project: conversion passion. 
- Growth Prospects: Good

III/ What is your expectation for EDHEC?
Limited to a single objective, clear and priority for the development of your business: sharing our project and to discover our products, Carpe Diem: Live the present moment, and with organic wine, tell your story. At the heart of Provence, our beautiful village of Cotignac stands with panache at the foot of a majestic rock. It is here that our family has chosen to give meaning to his life. The vineyard, which covers 14 hectares, gives birth to wines that are true expression of our terroir. Wines that are the subject of much attention. Wine to gladden the human heart. Carpe Diem ... In vino BFM: telling the saga of a young executive who leaves his young life setting and changing his career. Presented as "neo-choucou winemaker of the show" I speak regularly to tell this great adventure. Emissions from (July 13, 2013, November 16, 2013, April 19, 2014) available on the website:
http://www.bfmtv.com/emission/in-vino-bfm/