ALUMNI SUMMER SESSION |The Right Balance: Strengthen Your Personal Brand on LinkedIn

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This summer, take the time to work on your most valuable asset: your personal brand. In this practical and inspiring session, we’ll explore how to find the right balance between authenticity and visibility on LinkedIn.

Whether you're looking to boost your career, expand your network, or simply stand out in your industry, this webinar will help you:

  •  Optimize your LinkedIn profile to reflect your professional identity

  •  Learn how to create engaging content that aligns with your personal tone

  •  Generate posts that can reach tens of thousands of impressions

  •  Discover tools and strategies for automated outreach to grow your network efficiently

🎤 About the speaker


Baptiste graduated with a Master’s degree from EDHEC in 2021 and has been passionate about digital marketing since 2017, starting with website creation. He later joined a SEA (Search Engine Advertising) agency where he managed advertising campaigns for more than 50 companies across various industries.

He then launched his own business, specializing in lead generation and training entrepreneurs in Google Ads, Meta Ads, Google Tag Manager, Google Analytics, LinkedIn automation, and Growth Hacking. Baptiste collaborates with 5 digital marketing agencies and is also a mentor for the Schoolab incubator.

Today, he is Head of Growth at Bulldozer, the largest freelance collective in France. On a more personal note, Baptiste is passionate about travel and real estate, with five rental investments in Le Mans and Paris.

🎥 Please note that this webinar may be recorded.ed. If you prefer not to appear on video, we recommend turning off your camera. 


❓Any questions? Feel free to contact Adeline REGENT, Alumni Relations Manager : adeline.regent@edhec.edu 

Alumni Summer Session
Diffusé sur : Alumni Summer Session 2024
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