Résumé
Marketing student with hands-on experience at Bandai Namco Europe and Happn, creating impactful campaigns across Meta, Google, Xbox, and more, optimizing budgets and KPIs for global markets.
Academic background with a Master’s in Marketing Analytics + Master's in Management and a Bachelor’s in Business Administration, complemented by proficiency in Excel (Macro, VBA), Power BI, Python, and SPSS, driving insights in the gaming and tech sector.
Seeking to leverage skills in media strategy, analytics, and campaign optimization within the field of technology.
Expériences professionnelles
Marketing executive 2
Junglee Games , Gurugram
Depuis le 01 mai 2025
Marketing executive 2
Flutter International , Gurugram
Depuis le 01 mai 2025
Media strategy assistant
Bandai Namco Europe
De Février 2023 à Août 2023
• Worked with external digital marketing agency to plan and run ad campaigns on Meta Ads, Google Ads, Xbox, PSN, etc.
• Planned and strategized digital marketing campaigns with central marketing teams for various games.
• Coordinated the production, planning, and delivery of advertising assets with Brand and Creative teams.
User acquisition and performance marketing intern
happn
De Août 2022 à Janvier 2023
• Lead Meta Ads, Snapchat ads, Google UAC ads, and TikTok ads Performance-oriented campaigns for India and Chile.
• Measurement and decision-making based on KPIs such as CPR, LTV and ROAS.
• Analysed the branding campaigns in the Indian market and drafted marketing strategies for India.
• Managed 100k+€ budget across several channels to get the best results.
Parcours officiels
Langues
Anglais - Courant
Français - Notions
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