Summary
Marketing student with hands-on experience at Bandai Namco Europe and Happn, creating impactful campaigns across Meta, Google, Xbox, and more, optimizing budgets and KPIs for global markets.
Academic background with a Master’s in Marketing Analytics + Master's in Management and a Bachelor’s in Business Administration, complemented by proficiency in Excel (Macro, VBA), Power BI, Python, and SPSS, driving insights in the gaming and tech sector.
Seeking to leverage skills in media strategy, analytics, and campaign optimization within the field of technology.
Professional experiences
Marketing executive 2
Junglee Games , Gurugram
Since 1. may 2025
Marketing executive 2
Flutter International , Gurugram
Since 1. may 2025
Media strategy assistant
Bandai Namco Europe
From February 2023 to August 2023
• Worked with external digital marketing agency to plan and run ad campaigns on Meta Ads, Google Ads, Xbox, PSN, etc.
• Planned and strategized digital marketing campaigns with central marketing teams for various games.
• Coordinated the production, planning, and delivery of advertising assets with Brand and Creative teams.
User acquisition and performance marketing intern
happn
From August 2022 to January 2023
• Lead Meta Ads, Snapchat ads, Google UAC ads, and TikTok ads Performance-oriented campaigns for India and Chile.
• Measurement and decision-making based on KPIs such as CPR, LTV and ROAS.
• Analysed the branding campaigns in the Indian market and drafted marketing strategies for India.
• Managed 100k+€ budget across several channels to get the best results.
Degree
Languages
Anglais - Courant
Français - Notion