FRANCOIS PLANES

Marketing & Communication Manager & Consultant, Paris
- Marketing and Communication Manager and Consultant
- Dynamic experienced Professional with a positive mindset
- Shape, lead and implement winning marketing, business, communication, digital and innovation strategies to deliver sustainable results in complex environments
- ex NESTLÉ, DANONE (FMCG, Food, Beverages, …), CANAL+ (Media), FRANÇAISE DES JEUX (Entertainment), LVMH (Luxury goods), …
- EDHEC Business School, Master’s degree
- Core competencies in Consulting, Marketing, Communication, Strategy, Digital, Innovation
- Passionate about #marketing, #communication, #digital, #innovation, #entrepreneurship, etc, … & disruptive #strategy
- Shape, lead and implement winning marketing, business, communication, digital and innovation strategies to deliver sustainable results in complex environments
- My mission is to help brands and companies achieve sustainable profitable growth, esp. through marketing, communication, strategy, digital and innovation
- I help brands and companies accelerate growth and develop gross margin
- I help B2C and B2B businesses articulate their challenges and structure the strategy. I bring my 20+years marketing, communication, strategy, digital and innovation experience in and for large scale businesses, startups, SMEs, mid-cap companies, etc, … to solve, identify and create actionable strategies and solutions
- Pragmatic, combining consulting and industry practices, I help clients deliver revenue growth and profit expansion that are visible in the P&L
- Fluent in English, French and German
Feel free to connect now and contact me
LinkedIn François Planes https://fr.linkedin.com/in/francoisplanes

Marketing & Communication Manager & Consultant, Paris
- Consulting, Marketing, Communication, Strategy, Digital, Innovation
- Marketing Management, Communication Management, Strategy Management, Digital Management, Innovation Management
- Marketing Consulting, Communication Consulting, Strategy Consulting, Digital Consulting, Innovation Consulting
- Marketing strategy, Operational marketing
- Brand management and development (leading brands, etc, …)
- Strategic marketing plan, operational marketing plan, communication plan
- Market research, market watch, competitive intelligence, …
- 360 degree marketing and communication, Advertising, Digital marketing, Relationship marketing, Direct marketing, …
- Customer acquisition, Customer loyalty, …
- Innovation marketing, development and launch of new products, services, brands, offers, …
- Marketing projects management
- P&L management, budget, performance analysis, …
- Team management and development
- …

Key results :
- Strong brands development
- Strong increase in revenues
- Successful marketing plans
- Successful communication plans
- Successful new products launches
- …

Marketing & Communication Manager, CANAL+ (Media), Paris
- Marketing, Communication, Strategy, Digital, Innovation
- Marketing Management, Communication Management, Strategy, Digital, Innovation
- Marketing strategy, Operational marketing
- Brand management and development (leading media brands)
- Strategic marketing plan, operational marketing plan, communication plan
- Market research, market watch, competitive intelligence, …
- 360 degree marketing and communication, Advertising, Digital marketing, Relationship marketing, Direct marketing, …
- Customer acquisition, Customer loyalty, …
- Innovation marketing, development and launch of new products, services, brands, offers, …
- Marketing projects management
- P&L management, budget, performance analysis, …
- Team management and development
- …

Key results :
- Strong brands development
- Strong increase in revenues
- Successful marketing plans
- Successful communication plans
- Successful new products launches
- …

Product Marketing Manager, FRANÇAISE DES JEUX (Entertainment), Paris
- Marketing, Communication, Strategy, Digital, Innovation
- Marketing Management, Communication Management, Strategy, Digital, Innovation
- Marketing strategy, Operational marketing
- Brand management and development (leading entertainment brands)
- Strategic marketing plan, operational marketing plan, communication plan
- Market research, market watch, competitive intelligence, …
- 360 degree marketing and communication, Advertising, Digital marketing, Relationship marketing, Direct marketing, …
- Customer acquisition, Customer loyalty, …
- Innovation marketing, development and launch of new products, services, brands, offers, …
- Marketing projects management
- P&L management, budget, performance analysis, …
- Team management and development
- …

Key results :
- Strong brands development
- Strong increase in revenues
- Successful marketing plans
- Successful communication plans
- Successful new products launches
- …

Product Marketing Manager, DANONE (FMCG, Food, Beverages, …), Paris
- Marketing, Communication, Strategy, Digital, Innovation
- Marketing Management, Communication Management, Strategy, Digital, Innovation
- Marketing strategy, Operational marketing
- Brand management and development (leading FMCG brands)
- Strategic marketing plan, operational marketing plan, communication plan
- Market research, market watch, competitive intelligence, …
- 360 degree marketing and communication, Advertising, Digital marketing, Relationship marketing, Direct marketing, …
- Customer acquisition, Customer loyalty, …
- Innovation marketing, development and launch of new products, brands, …
- Marketing projects management
- P&L management, budget, performance analysis, …
- Team management and development
- …

Key results :
- Strong brands development
- Strong increase in revenues
- Successful marketing plans
- Successful communication plans
- Successful new products launches
- …