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AUDREY Audrey Sarfati

CV Audrey Sarfati

Summary

I am a dedicated Account Relationship manager with extensive experience in B2B environments, international settings, within professional coaching companies. Passionate about human growth, ???? I am recognized for building strong and long-term customized partnerships within a collective, as well as leading high-impact community transition projects and process optimization initiatives - using a 'learning by doing' approach that's innovative, flexible, and results-driven, directly contributing to commercial success. ???? I thrive on working for ecosystems that foster meaningful innovation and sustainable global impact. ???? I firmly believe that continuous learning, mentoring, and a sense of community are essential for workforce fulfillment, effectiveness, and company success. ????I approach my work with integrity, full commitment, and a touch of humour - believing that delivering high-quality projects with a smile makes all the difference ????‍♀️ If this resonates with you and there's potential for us to learn from each other or to collaborate - I'd love to connect, drop me a message!

Professional experiences

Mentor - ambassador

My Job Glasses

From October 2023 to November 2023

Through MyJobGlasses, students or people in career transition can make an appointment with me for mentoring sessions : an opportunity to answer their questions about the job of Coach Relations Manager, the soft and hard skills needed and the tools & tips that would help them to succeed in that position.

Coach relations expert

CoachHub - The digital coaching platform

From April 2023 to November 2023

• Fully in charge of MoovOnebyCoachHub coach community and high-quality service delivery : +280 coach partners account internationally.
• Managing +100 coach partners account on the CoachHub platform with a primary focus on French and Middle-East market.
• Building market customized approach to increase coach engagement and maintain coach partnership retention (NPS, event, upskilling opportunities..)
• Ensuring coach successful journey from their hiring and onboarding experience to our day-by-day business collaboration
• Supporting both platforms customized program delivery internationally (EMEA, NAMER, APAC)
• Improving internal CoachHub processes to support MoovOne program delivery transition
• Collaborating closely with all-department to facilitate MoovOne platform and coach community official closure

Software : salesforce - hubspot - looker - monday - retool - confluence - myinterview - slack - pack office - zoom - google video

Coach relations manager

CoachHub - The digital coaching platform

From January 2022 to April 2023

Worked for both platforms simultaneously: 'MoovOneByCoachHub' and CoachHub - the European market leader in digital coaching.

CoachHub mission : democratize coaching internationally for employees at all career levels.

• Successfuly managed the integration of +180 MoovOne coaches in the CoachHub community (85% coach retention following up the acquisition - 100% onboarding completed in 6 months)
• Managed 350+ coach partners account simultaneously on both platforms : international business & leadership Coaches (EMEA, APAC, NAMER) with a primary focus on French and Middle-East market
• Recruited executive/c-level and business coaches to serve our business growth : active & passive sourcing (+20 coaches)
• Ensured coach successful journey from their hiring and onboarding experience to our day-by-day business collaboration
• Collaborated closely with Account Executives (pre-sales) and Customer Success (post-sales) to ensure a seamless service delivery

Software : salesforce - hubspot - looker - confluence - myinterview - vimeo - slack - pack office - zoom - google video

Coach relations junior

CoachHub - The digital coaching platform

From September 2021 to February 2022

Started to work for the french market leader in digital coaching - MoovOne. Platform acquired by CoachHub in 2021.

MoovOne mission: unleash human potential through digital coaching to transform individuals, teams and companies.

• Managed 280+ coach partners account simultaneously : international business & leadership Coaches (EMEA, APAC, NAMER)
• Ensured coach successful journey from their hiring and onboarding experience to our day-by-day business collaboration
• Collaborated closely with Account Executives (pre-sales) and Customer Success (post-sales) to ensure a seamless service delivery

Software : salesforce - confluence - google typeform - metabase - vimeo - slack - pack office - zoom

Event planner

BO Events

From March 2021 to September 2021

• Organized 5 weddings, 1 Bar Mitzvah, 1 B2B event
• Project development and daily follow-up : budget, schedule, providers plan and line-up
• Crisis and team management during each event

Competences : B2C & B2B event management - client relations - partnership development & management - creative thinking - strategic retroplanning - crisis management - change management

Leathers range development assistant

HERMES

From September 2019 to August 2020

• Coordinated and tracked all leatherwork launch projects for 2 collections in a row through an international inter-department collaboration
• Organized independently the production of leatherwork book: main sales tool used in Hermès Showroom (486 leatherwork & canvas samples spread in 3 different books : women, men, small leather goods)
• First collection : created book new content adapted to the needs and feedbacks
of the sales team
• Second collection : created book new format adapted to COVID challenges

Competences : cross-team collaboration - business partner collaboration - project coordination - process improvement - full-life cycle new leather/canva management - data analysis - strategic thinking - business-tool content recommendation and creation - change management

Software : PLM - M3 - pack office - teams

Global trade marketing assistant - burberry beauty

COTY

From January 2019 to June 2019

• Coordinated and tracked launch projects (4 products : Burberry Kisses Liquid Matte, Burberry Kat Lashes, The Check Palette, "Her" perfum)
• Daily communication with each worldwide market (NAMER, EMEA, APAC)
• Identified market best-practices to propose creative educational tools
• Participated actively in make-up price market-specific repositionning
• Analyzed trade activations performance for KCP & NPD for all make-up categories (Face, Lips, Eyes)
• Improved new product delivery processes among all markets

Competences : cross-team collaboration - process improvement - full-life cycle new product delivery management - data analysis - strategic thinking - market-specific approach - strategic recommendation

Software : panel NPD - beauty research - pack office

Business developer

Be Maad

From December 2017 to February 2018

• Managed customer service, company's stock and B2B & B2C orders
• Developed the US international presence (+5 stores partnerships)
• Organized and setted up Be Maad stand during Who's Next fair

Competences : business development - strategic thinking - communication - B2B & B2C event management - project and logistic coordination - pre & post-sales customer service management - client relations

Business developer

Peligourmet, le covoiturage des produits régionaux !

From May 2017 to July 2017

• Built and managed the 1st private community (30 companies in Montreuil Incubator - Atrium)
• Developed the loyalty and ambassador program (+20 partnership)
• Increased the number of our stores partners (+3)
• Organized a tasting diner with a part of the community (50 people)
• Community Manager Twitter (1402 followers)

Competences : business development - strategic thinking - communication - B2B & B2C event management - project and logistic coordination

Founder & president

Association Dress Room

From September 2016 to July 2017

• Recruited and managed a team of 12 people
• Organized 8 clothing drives to support french solidarity movements on the business school campus (80 kg collected in one year)
• Created a communication plan to promote the association events

Competences : recruiting - team management - team building - group facilitation - leadership development - interpersonal communication - public speaking - project coordination - strategic planning - crisis management - logistic management - budget management - operations management

Founder & event manager

Association Zen'dhec

From September 2016 to July 2017

• Organized 4 interventions towards well-being for one class of children with social difficulties (11-12 yo)
• Prepared and set up 16 educational activities in a Tourcoing ZEP

Competences : team building - group facilitation - leadership development - interpersonal communication - public speaking - project management - strategic planning - logistic management

Event assistant

Pitch my startup

From April 2015 to April 2015

• Reception and management of 100 participants
• Organization and coordination of catering

Internship - modes & travaux magazine

Mondadori France

From May 2014 to May 2014

• Participation in key editorial content meetings - fashion sector
• Setting up photoshoots
• Writing a fashion articles

Additional training

-

Yonsei University

0000 à

Associations

EEIF - Eclaireuses et Eclaireurs de France

https://www.eeif.org/

Volunteer director of a scout summer camp (100 children)

EEIF - Eclaireuses et Eclaireurs de France

https://www.eeif.org/

Volunteer director of a scout summer camp (22 teenagers)

Article 1 - JOBREADY

https://article-1.eu/

Mentor

Degree

BBA EDHEC – BBA EDHEC FILIERE APPRENTISSAGE – LILLE – 2020

Languages

Français - Langue maternelle

Espagnol - Notion

Coréen - Notion

Anglais - Courant

Skills

Partner Development
Incubation
entrepreneurship
Startup Development
talent management
Employee Relations
Facilitation
Problem solving
customer satisfaction
Human Resources (HR)
Interpersonal Skills
Professional Networking
Career Management
CSM
C-Level
Key Accounts
Team Leadership
Key Account Development
Market strategic thinking
Cross-Organization Collaboration
Sales Process Optimization
crisis management
Program Facilitation
Active Sourcing
Executive Management
Community retention
Large Scale Change Management
Strategic Communications
Account Management
Onboarding
Cross-team Collaboration
Community Engagement
Client Relations
project Coordination
Change Management
Gestion de projet
Business développement

Hobbies

  • Art Abstrait Mentoring/communauté Scoutisme